The 5 Qualifiers of a Desirable Product

Alright guys let's dive into what separates the winners from the losers when it comes to great products. You see, I've been in the game for quite some time, developing products and guiding others to success, so I know a thing or two about what makes a product truly outstanding. Now, let me walk you through the 5 qualifiers of an amazing product:

1. The Market: You gotta be smart about your market selection. Jump into a hot or wide-open market, steer clear of over-saturated ones. For instance, trying to sell products related to Bitcoin in today's crypto craze is like swimming against the tide. Catch the wave when it's starting to get hot, not after it's cooled off.

2. The Opportunity: Look, if you wanna stand out, you can't offer the same old stuff everyone else is peddling. Take weight loss, for example. Simply offering a run-of-the-mill weight loss diet won't cut it. You need a unique, specific diet that speaks to a specific problem. Give them something like "Lose 10lbs in 30 days while still munching on your favorite treats." Now, that's a mouth-watering opportunity!

3. YouTube Presence: Ah, YouTube, a treasure trove of endless content. If your product's all over YouTube, well, it's not necessarily a bad thing, but if you don't see it there at all, that's a sign you might have hit the jackpot. You could be the first to storm the market with your revolutionary offering.

4. Funnel Optimization: Pay close attention to this one. Is there anyone else out there selling the same thing with a top-notch, hyper-optimized funnel? If not, then great! You've got a chance to create a killer funnel and make a killing yourself. But, if you spot competitors with killer funnels already, brace yourself for some tough competition.

5. High-Ticket Potential: You wanna make it big, right? Well, then you gotta pick a product with some high-ticket potential. Nobody's gonna splurge on a $500 dog brush, right? Choose wisely and aim for those juicy high-ticket items that people are willing to invest in. If not, at least ensure you can upsell them into your funnel to make it worthwhile.
   

Now, I'm not gonna lie to you, finding a product that checks all these boxes ain't no cakewalk. But mark my words, if your product can nail all five qualifiers, you're on your way to sweet success, my friend. And that's what we're aiming for, right? So, take this wisdom to heart, adjust your product if needed, or find that golden ticket of an idea.

If you want to learn more about how to develop a killer product and making tons of money selling it, book a call with me. This is just a 30 minute consultation, for FREE, where I can show you how you can use your skills and what you already know to develop a product for your business. Click the button, let's chat!